Ad Sales Manager - Monetisation
We're looking for a hands-on, detail-oriented, analytical person to help scale Ads in Meesho. Take ownership of ad revenue, manage a team, improve processes, and drive business goals.
About the Role
We’re looking for a hands-on, detail-oriented, analytical, and highly-motivated person to help scale Ads in Meesho. Advertising is our flagship monetisation vertical, and it is the backbone of our monetisation strategy. We’re further strengthening our offering by continuously building ad offerings, better features in existing offerings, and improving targeting capabilities and shopper engagement.
What Will You Do
- Take complete ownership of ad revenue from a set of head sellers
- Building, Training and Managing a team of Account Managers associated with growing advertisers' accounts
- Manage day-to-day ad operations of the team and build process efficiency
- Identify supplier problems, opportunities to increase advertising business and create new advertising solutions for the long-term success of the high-value advertisers in their portfolio
- Create and improvise on existing workflows, drive advertiser activation and retention programs, influencing performance on various Meesho Ad products
- Leading and motivating the team to deliver on business goals. Be accountable to meet business goals for their function
- Work with the team to identify and implement solutions and pilots to drive process efficiencies and business goals
- Proactively work to unearth advertiser problems and work on building potential solutions
- Analyze week-on-week revenue trends and identify levers to unlock opportunities for ad adoption and spends
- Ensure usage and adoption of advertising tools to capture all customer interactions
- Enable the team to build a strong rapport with sellers to enhance the overall ads experience
- Coordinate with Product, Analyst, Support and Seller onboarding teams for various projects
What Will You Need
- Minimum 2 yrs of people management
- Exposure to e-commerce, sales and advertising
- Experience in data analysis, either professional experience or through your education
- Experience in sales and marketing is preferred
- Excellent communication and negotiation skills with the ability to face external and internal partners in a professional and mature manner, and a strong ability to handle objections
- Desire to work in a fast-paced, challenging environment
- Previous experience in account management or similar roles
- Advanced computer literacy especially in Microsoft Office applications