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Senior Associate – GTM Strategy

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We are looking for a Senior Associate - GTM Strategy to develop effective monetisation strategies for Glance Media offerings. The role involves understanding client business goals, mapping solutions, and helping advertisers achieve their marketing goals.

JOB DESCRIPTION

Profile Description  

Senior Associate – GTM Strategy is responsible for developing effective monetisation-strategy for Glance Media offerings as a Solution Specialist. This individual us expected to understand client business goals, challenges and opportunities, map the solutions with a mix of relevant Glance offerings, and help our advertisers achieve their marketing goals. 

Key Responsibilities   

  • Work with Regional GTM Managers to support business teams for diverse set of clients to discover and identify their mobile marketing challenges and opportunities  
  • Design effective and efficient solutions utilizing Glance Lock Screen Media offerings (Display, Video, Gaming & Live) geared towards the client’s desired outcome, thoroughly understanding business and technical challenges of the client and leveraging the expertise of mobile marketing  
  • Articulating Glance Media & Content offerings to brands & agencies via training workshops  
  • Work closely with the Sales, Marketing, and Client Services teams to ensure the success of every client deal, leveraging internal resources/insight and collecting feedback.  
  • Build high impact presentations driven by extensive research & creative storytelling   
  • Enable and push the Sales Managers with programs developed by you (based on insights, product solutions and identifying areas of impact) that will be employed to win business  

What we’re looking for:  

  • A proven track record of content marketing, brand marketing, media planning & strategy roles in a fast-paced and ever-changing business environment  
  • Creative thinker, energetic and passionate self-starter who can work independently without a lot of oversight and direction  
  • Proficiency of brand marketing frameworks and simplifying complex information or concept into easily graspable information  
  • Must possess the ability to quickly grasp business concepts and absorb/utilize market research  
  • Comfort working in a fast-paced, distributed manner having to liaise with stakeholders across multiple teams, entities, and geographies with very precise timelines  
  • Strong communication skill – oral & written (i.e. storytelling, workshop facilitation)  

Required Qualifications:  

  • Experience: 2+ years' experience and/or exposure to combinations of fields of business solutioning & consulting, digital advertising, media planning, pre-sales. 
  • Education: Bachelor's degree (MBA preferred)  
Set alert for similar jobsSenior Associate – GTM Strategy role in Bengaluru, India
Glance Logo

Company

Glance

Job Posted

a year ago

Job Type

Full-time

WorkMode

On-site

Experience Level

3-7 Years

Category

STRATEGY

Locations

Bengaluru, Karnataka, India

Qualification

Bachelor or Master

Applicants

Be an early applicant

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