The Job logo

What

Where

Senior Manager - Brand Marketing

ApplyJoin for More Updates

You must Sign In before continuing to the company website to apply.

Smart SummaryPowered by Roshi
We are looking for an experienced Brand Lead to help us build brand awareness and drive user preference in the strategic business categories like Insurance, Broking, Mutual Funds & payments. You’ll work across all levels and departments of our organization to find what makes our business unique and communicate it to the world. Lead creative strategy and autonomously drive the year-round marketing calendar and mandate for some of our strategic businesses. Facilitate exciting, crucial missions with tangible top and bottom-line impact. Get things done by collaborating with cross-functional operating teams, internally and externally. Roll-up your sleeves to show the way in tackling challenges, when required. Use your sharp, analytical & creative instincts and deep functional knowledge to problem-solve! Bring a collaborative style, maturity and self-belief / confidence to make people ‘believe in the cause’ and execute flawlessly.

The Role 

We are looking for an experienced Brand Lead  to help us build brand awareness and drive user preference within the strategic business categories like Insurance, Broking, Mutual Funds & payments. You’ll work across all levels and departments of our organization to find what makes our business unique and communicate it to the world.

 

Responsibilities 

Lead creative strategy and autonomously drive the year-round marketing calendar and mandate for some of our strategic businesses.  

Facilitate exciting, crucial missions with tangible top and bottom-line impact. 

Get things done by collaborating with cross-functional operating teams, internally and externally. 

Roll-up your sleeves to show the way in tackling challenges, when required.

Use your sharp, analytical & creative instincts and deep functional knowledge to problem-solve! 

Bring a collaborative style, maturity and self-belief / confidence to make people ‘believe in the cause’ and execute flawlessly.

 

Ideal Candidate 

  • Proven work experience as Brand/Marketing Manager  
  • Proven ability to work on brand and marketing strategies and communicate recommendations
  • Excellent understanding of the full marketing mix 
  • A creative mind geared towards problem solving 
  • Up-to-date with latest trends and marketing best practices 
  • 8 to 10 years of professional experience in a leading consumer goods or digital brand company, with experience across strategizing, developing and driving large scale ATL campaigns and IBCs
  • Currently working for a consumer goods or digital brand company, preferably currently a brand manager of a high growth brand with end to end responsibility
  • Past experience in sales or commercial function - good understanding of a full PL and how marketing or branding efforts impact the business PL
  • Candidates with MNC CPG background (HUL, PG, JJ, Pepsi, Coke, Kraft, Mondelez) will be a plus
Set alert for similar jobsSenior Manager - Brand Marketing role in Bengaluru, India
PhonePe Logo

Company

PhonePe

Job Posted

a year ago

Job Type

Full-time

WorkMode

On-site

Experience Level

8-12 years

Locations

Bengaluru, Karnataka, India

Qualification

Bachelor

Applicants

Be an early applicant

Related Jobs

Razorpay Logo

Manager - Brand Marketing

Razorpay

Bengaluru, Karnataka, India

Posted: 3 months ago

Join us as a Manager for Brand Marketing at Razorpay, Bengaluru. You will spearhead brand building and product awareness initiatives, crafting engaging campaigns, content marketing, and social media strategies. Your role will involve strategizing, implementing, and measuring marketing efforts to elevate our market presence and create impactful narratives.

PhonePe Logo

Manager Operations- Lending

PhonePe

Bengaluru, Karnataka, India

Posted: a year ago

Work Description/Responsibilities: ● Set up processes to track, manage and optimize loan origination, loan disbursement, repayments and collections etc. ● Identify system-level opportunities to improve the repayment and collections processes and increase profitability ● Set up SOP’s for any issues faced by customers in coordination with the Customer Support team ● Setup a team for handling escalations on a day to day basis to provide prompt resolution to customers ● Develop an end-to-end Reconciliation Control process for Lending Operations. ● Review, interpret and implement regulatory guidelines as applicable for the Lending Business ● Responsible for the management of business reporting and any ad-hoc reporting required from time to time ● Own development & progress of team members via regular coaching and feedback ● Identify issues and lead process streamlining as and when required Ideal candidate for this role: ● MBA/B.Tech from Tier-1 institution with 3-5 yrs of operations background (preferably in the lending vertical) ● Thrive at building relationships, influencing cross-functional teams and leadership teams on strategic execution of key projects. ● Be agile, highly collaborative and communicate impressively ● Strong logical and problem-solving skills ● Prior experience of managing a team ● Ability to evaluate, streamline and set up processes for scaling business ● Manage, mentor, coach and bring in best practices to the working rhythms of early-career employees.

PhonePe Logo

Manager - Enterprise Sales (PG)

PhonePe

Bengaluru, Karnataka, India

Posted: a year ago

About The Role: A person in this role would be responsible for expanding PhonePe’s payments footprint in the Online Merchants ecosystem. This is an individual contribution role and one would have to own end-to-end accountability for building PhonePe’s acceptance network across a set of key enterprise merchants operating in the country. The PhonePe payments platform facilitates consumer transactions across all major use cases in the online space and there is a big merchant acceptance network which has been created in a very short timeframe. With fast growing business categories in the online space, it is imperative to drive sustainable growth and differentiation and this role would be responsible for accomplishment of this objective. This role would be responsible for managing key partners and growing PhonePe's Online payments. Key Responsibilities 1. Identification of key stakeholders on the merchant’s side for the identified set of enterprises. 2. Develop an understanding of the prospective merchant’s business environment and prepare merchant specific contextual/ relevant pitches. This would need one to be good with data/ understanding of businesses in the Indian context and basis this one should be able to outline the value which PhonePe can add to this business. 3. Pitch PhonePe solutions along with the overall business proposition to the key stakeholders. This would need one to be comfortable with having multiple discussions with CXO’s/ Senior Management on the merchant’s side. 4. Be accountable for all business metrics of the category along with all key inputs which would drive the business. 5. Be responsible for growth and development initiatives across all merchant segments and for drawing out the consumer and merchant adoption plan and work with various stakeholders to operationalize the plans. 6. Have to understand the category's dynamics and build out a solutions roadmap for the category basis the same. 7. Have a strong product/ solutioning orientation and ability to work with internal product and engineering teams to accomplish this objective. 8. Work out the commercial terms of the partnership with the merchant. This would need one to be good with numbers and negotiating capabilities. 9. Work with the PhonePe and Merchant legal teams to finalize the partnership agreements. This would need one to understand PhonePe and the Merchant’s business end-to-end and identify all relevant elements to be covered under the partnership agreement. 10. Work with the Bizfin team and different functional teams on the merchant’s side to finalize the longer-term business plans and model of engagement between the PhonePe teams and the Merchant’s teams. 11. Develop a holistic understanding of the overall digital payments landscape in the country/developments/opportunities and help adapt PhonePe’s go-to-market plans in the enterprise business segment accordingly. 12. P&L Management: a. Responsible for account's top-line and revenues b. Annual & Monthly BD pipeline & go-lives planning If you: 1. Have a passion for business development. 2. Experience in handling/ generating revenue for the organization. 3. Want to create an impact in one of the most dynamic business environments. 4. Find meeting new people and forging lasting relationships exciting 5. Are comfortable working with multiple functions and stakeholders-CXO’s/Senior Management/Legal Teams/Commercial Teams/Tech Teams on both the Merchant’s side as well as on PhonePe’s side 6. Solutioning mindset. Should be able to work with Product & Tech teams seamlessly. 7. The candidate should be comfortable with all aspects of planning, budgeting, tracking and optimization of costs. This is the role for you! Eligibility Experience - minimum 6-7+yrs in the Industry, preferably from BFSI category