Job description
Manager- Sell Side (Footwear/Accessories)
A Sell side role entails category management based on deep customer centricity, strong analytics,
sharp planning and story-telling coupled with product/tech understanding for an enhanced
customer experience.
Role and Responsibility:
Customer understanding:
- Be the voice of the customer internally
- Understand needs - even those that the customers themselves may not realize
- Stay on top of changing trends and strategic priorities through in-depth data analysis to predict
customer behaviour.
Pricing:
- Develop the right pricing policy - identify opportunities for giving customers value through
intelligent and limited discounting.
- Use discounting to drive portfolio mix and achieve strategic goals
Merchandising:
- Develop and execute plans to showcase the right products
- Identify cross-selling and upselling opportunities
- Own the customer experience in the category - make navigation, discovery easier.
- Identify the parameters customers use to make decisions and ensure catalogue richness
Promotions:
- Create promotions to drive revenue, margins, etc.
- Own both creation and execution of promotions calendar including special occasions (Diwali,
Valentine’s Day, etc.)
Operations:
- Work with internal & external team to track key project milestones, ensure processes are followed
for review & reporting of the same
- Work with buying and sourcing teams to plan inventory & inwarding as per requirement, ensure
inventory sufficiency & reduce non-selling inventory
- Develop plans for growth of sellers on Platform.
Qualification:
- Educational background - MBA (Tier 1, Tier 2 B School)
- Desire and ability to think like the customer
- Ability to translate strategies into execution plans and take them to completion
- Highly analytical
- Willing to take calculated risks to grow the category
- Excellent verbal and written communication with interpersonal skills
- Strong understanding of technology and business
- Ability to connect with people across teams & levels
- Strong bias for Action