Your Role and Responsibilities
Strategic Responsibilities

• Demonstrate deep domain knowledge and understanding of key users and the market.
• Demonstrate fluency in your portfolio’s business strategy and the value proposition of the product(s) within your scope.
• Align the design work of your team with product strategies and user experience insights/requirements.
• Influence decisions tied to the business strategy and processes of your products.
• Establish and own design goals for your product (aligned with business strategy) and measure progress towards those goals.
• Participate in portfolio Commitment pitches, MMT, OMT, Lean Governance, etc. meetings.
• Be an SME that acts as the voice of the customers.

Cross-Functional Responsibilities

• Lead design efforts for a product(s) / project(s).
• Drive the execution of an experience roadmap based on awareness of user and business needs.
• Advocate for end user experience, steer development in a different direction when needed.
• Partner with Product Management and development to cultivate, manage, and administer sponsor user relationships.
• Incorporate IBM development practices with design practices.
• Work with Agile product team leaders to measure progress and review design outcomes (via playbacks).
• Be an active member of your squad(s) by attending and presenting playbacks, coaching designers, providing input in the prioritization of the product backlog.
• When applicable, participate in planning and other product delivery processes.
• Champion design as driving force for innovation, motivating your team to push the boundaries and identify opportunities for Intellectual Property (IP) as an outcome.
• Drive consistency and quality of design deliverables.
• Participate in cross-disciplinary collaboration to facilitate innovation.
• Identify process improvement opportunities at a program level.

Functional Responsibilities

• Execute product/project design deliverables in alignment with project timeline and roadmap milestones.
• Define user experience goals and design principles.
• Align 3-in-a-box teams to the design strategy.
• Help define product value proposition with PM.
• Determine types of research needed on individual initiatives and develop research goals and plans.
• Evaluate early ideas for products, workflows or features to determine viability.
• Utilize research insights to drive prioritization of product backlog and roadmap.
• Create advanced prototypes documenting end-to-end experiences.
• Develop strong storytelling capabilities.
• Build your eminence in the design world outside of IBM and contribute to IBM and IBM Design to grow your presence internally.
• Build your eminence with our customer base and the external business industry you engage with.
• Support and guide individual designers through leadership, coaching, and mentoring.
• Critique design work; inspire and motivate the team to pursue design excellence.
• Engage with broader IBM Z Design community.
• Facilitate and lead design thinking workshops.
• Actively lead efforts benefiting the design community (e.g., innovation processes, design direction, community building).
• Shares expertise at studio-wide events.
• Develop Experienced-level skill in design for AI.
• Develops Experienced-level skill in IBM Experience Standard.

Required Technical and Professional Expertise
Minimum Professional Requirements: 8+ years of Industry experience

• A minimum of 3 years of experience in executing UX deliverables on design projects.
• A minimum of 4 years of experience in product or service design.
• A minimum of 2 years of experience working with product managers and engineers.
• A minimum of 4 years of experience in a hands-on UX design role.
• A minimum of 4 years of experience with design tools such as Figma and Adobe XD, as well as analytics tools.
• Exposure to Agile processes (e.g., SAFe), enterprise design thinking, managing allocation and prioritization discussions, and the IBM Universal Experiences.
• Portfolio of projects that demonstrate your skills as a UX designer and researcher.

Required Technical Expertise

• Expert-level UX design skills, including wireframing & prototyping
• Expert-level competency with common design tools, such as Figma, Adobe XD, etc.
• Demonstrated experience conducting design research and familiarity with research tools such as UserInterviews, Alchemer and UserZoom.
• Experience in defining and executing UX Metrics assessments.
• Competency with standard presentation programs Powerpoint & Keynote.
• Strong portfolio showing a breadth of complex technically-oriented projects.