About the Role 

We are looking for a strong, independent and innovative thinker in the User Growth function. You will be working directly with org leaders within the user growth function to analyse the active users base of Meesho and help solve problems related to user lifecycle management. You'll be responsible for identifying the key problems related to new user habit formation and retention, setting the priorities, coming up with solutions and driving implementation in different types of projects. The role requires significant strength in the following domains: problem-solving, consumer research, quantitative analysis and cross-functional execution. You have to own and deliver projects related to driving the efficiencies in the entire user life-cycle.

What you will do

• Identify and prioritise key areas of improvement through consumer research and data analysis for app active and inactive users
• Conduct analyses on platform data to form and test hypotheses to improve retention
• Define metrics and create automated dashboards for regular monitoring of platform users
• Work closely, design and execute projects related to consumer segments, communication triggers and app actions/ experience
• Identify next set of 10X opportunities to maximize engagement on the app

What you will need:

• Bachelor's degree from a top tier institute is required – MBA is preferable
• 3+ years of experience in Strategy & Ops /Management with a consulting/startup/ecommerce background
• Structured problem-solving and analytical skills
• Proven ability to take up high ownership
• Strong bias towards user voice (user research) to understand their problems and solve
• Ability to collaborate with internal and external stakeholders
• Working knowledge on SQL is preferred