The Marketing Campaign Workflow and Content Management product team was created to focus on building an integrated tool set supporting CCB Marketing in customer engagement media delivery, from ideation to execution. Our objectives drive toward efficiency gains across our marketing offer and execution processes and technology stack.

• Build an End-to-End workflow solution that provides a best in class user experience, supporting CCB Marketing teams, across all products and channels.
• Provide solutions that support a process from ideation to execution: campaign definition, intake engagement, build, execution, reporting and analytics.
• Enable process efficiencies, resource management, operational controls, elimination of duplicity, data standardization, and expense reductions across platforms.

As a Product Delivery Lead, you will work to effectively define, develop, integrate, and optimize our marketing operational tool infrastructure supporting all end-to-end marketing campaign strategies and programs. You will lead the collaboration with cross-functional partners to enhance the end-to-end value chain, contributing to the growth of the capability through continuous delivery, enhancement and service innovation. 

Responsibilities:

• Collaborate with internal business groups and marketing partners to improve the user experience, reporting and distribution that strategically align to process automation/streamlining.
• Conduct research, application impact assessments, root cause analysis, and process mapping related to assigned initiatives. 
• Create requirements artifacts to support technology including but not limited to: figma wireframes, process maps, persona definition, use cases and feature maps
• Participate in business readiness discussions pre-requirements and/or sprint planning.
• Create robust epics and user stories through the use of current and target state mapping, gap assessments, wire-frames, mock-ups, and use cases.
• Triage and escalate, when needed, impediments to tool adoption and issues within the tools. 
• Develop strong rapport and connection with our existing team; quickly becoming an advocate and begin to remove internal impediments
• Be a recognized culture carrier who leads with consistency, integrity, and humility. 

Required qualifications, capabilities, and skills:

• 7+ years of combined years of experience in, business analysis, process improvement and process re-engineering frameworks, system analysis, capabilities. 
• 7+ years of marketing operations / marketing technology / digital marketing experience 
• Ability to thrive in a fast-paced, collaborative, and cross-functional environment.
• Strong interpersonal skills and is a partner who leads through strong collaboration and has strong, active listening skills. Must have experience working with and influencing senior stakeholders
• Advanced knowledge of JIRA, Confluence and SharePoint
• Proficiency in MS Word, Excel, and PowerPoint is required, Visio a plus.
• Minimum BS/BA or equivalent level of education/experience required.

Preferred qualifications, capabilities, and skills 

• Experience with Marketing Technology platforms including workflow tools (i.e. Workfront/Optima), composition tools (i.e. AEM) and digital repositories
• Previous Product Owner experience preferred
• Ability to create roadmaps and translating into a defined strategy and clear milestones with a relentless focus and attention to detail and driving accountability
• Extensive experience presenting to the senior leadership